Where’s Waldo? All around Bentonville.

What does he want? For you to shop local.

Cardboard cutouts of Waldo — of book franchise fame — are hidden across 25 local businesses as part of a scavenger hunt organized by Two Friends Books.

The “passport” is available at any of the participating businesses. Participants get it stamped each time they spot a Waldo — ten stamps earns a sticker, and twenty enters them in a drawing for a prize pack.

Two Friends Books co-owner Rachel Slaton said it’s a way to drive foot traffic to local businesses, plus “Waldo is cute, it’s fun, and we like doing it.”

The scavenger hunt runs through July 26, ending with a Waldo-themed celebration.